Insight · 2026-10-06

Florists link to Instagram from their website more often than Manufacturing companies: 63% against 25%

In Florists, 63% of companies link to Instagram (132 of 210).

In Manufacturing, 25% of companies link to Instagram (513 of 2,084).

Here is how the 5 industries compare.

IndustryCompaniesLink InstagramLink LinkedInLink Facebook
Florists21063%17%60%
Food and agriculture1,04848%15%56%
Manufacturing2,08425%34%38%
Software and IT1,06333%44%48%
Logistics16123%24%33%

Prosp's database, Russia excluded. Counted on 2026-10-06: 4,566 companies in 5 industries. Share of companies whose own website links to a profile on that channel; only websites Prosp read. A profile a company does not link is missed.

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